Posts Tagged Marketing

How to Advertise Your Book on a Budget


As a writer, you want readers to find your stories, but you may not have a lot of money to put towards that goal. After all, writing is often a hobby or part-time job, and it doesn’t make any income until the books sell…but the books can’t sell until people know they’re out there. So how do you get readers to know about your book without spending a lot of money?

via How to Advertise Your Book on a Budget


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“Smashwords Book Marketing Guide 2018 Edition” by Mark Coker #FREE


Smashwords Book Marketing Guide: How to Market Any Book for Free: 65 Book Marketing Ideas (Smashwords Guides 2)

by Mark Coker

Genre: Publishing & Books/Advertising/Writing Skills

This is a FREE download on all retailers!

The all new 2018 edition of The Smashwords Book Marketing Guide.

Updated and expanded with 65 book marketing ideas and dozens of new insights that will help authors, publishers and book marketers make their books more discoverable and more desirable to readers. Learn how how to put more of your marketing on “autopilot” so you can spend more time writing and less time marketing.

Includes new “Deep Dive” bonus sections covering social media strategy for authors, how to work with beta readers, and how to earn free press coverage. You’ll also learn how to write a press release.

This popular book marketing guide offers easy-to-implement advice on how to market books at no cost. The book is useful to all authors and publishers, even if they’re not yet working with Smashwords.

Barnes & Noble

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FREE for TWO Days Only! #Marketing

BMC cover

The BadRedhead Media 30-Day Book Marketing Challenge

By Rachel Thompson

Genre: Small Business/Entrepreneurship

THE SINGLE BEST TOOL every writer needs NOW to build, boost, and grow their author platform.

Unsure how to market your book or feel overwhelmed by the sheer number of author platform options out there (or not even sure what the term means)? Ever wish someone could break it down for you in simple steps?

Then this is the book for you!

Over the course of one month, Rachel provides you daily challenges containing a wealth of information, and easy to follow assignments to help energize your book sales. If you haven’t released your book yet, this book will help you set the stage necessary to build the strongest foundation possible for success.

Topics include:
* Twitter secrets
* Facebook page must-do’s
* Social media ideas you might not know or haven’t thought of
* Promotion, giveaways, and other book marketing secrets
* Website, blogging, and SEO tips designed just for authors

All writers, bloggers, and small businesses can benefit can benefit from this guide.


Amazon KU


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Balancing Marketing and Writing New Books

We write, therefore we must market! 😉

A Writer's Path

by M.K. Williams

When you are juggling a day job and working on your next book, it can feel like there is never any free time to market the book that you currently have available for purchase. Who has the time to do everything that is recommended, all while finding time to craft captivating dialog and suspenseful plot twists? Here are a few methods that I have found that have helped me to market both of my books while I have been working on the third:

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Eight Steps to Establishing Your Author Brand

How strong is your author brand? 😉

Story Empire

Ciao, SEers. I’m just getting back into the groove after a long overdue trip back to the homeland. No, not Italy, although that’s on my bucket list. We went back to Pennsylvania to celebrate my daughter’s high school graduation with the extended family. A great time was had by all. We extended our trip, which put me even further behind, but it is worth it to see loved ones, even if we ran ourselves ragged.


Who are you?My series on creating a media kit seemed to be helpful to writers, so I thought I’d discuss something that coordinates with the media kit—author branding. Having worked for several years as a corporate identity specialist in my “real” job, those principles are transferrable and I want to give you a quick checklist that might help you out.

So, without further ado, here are eight steps to author branding cohesion.

1. You Are…

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Keeping the Perspective – Marketing Versus Writing

A Writer's Path

by Cynthia Hilston

It’s hard sometimes when in the midst of a problem to see past it.  Everything looks blurry.  The road ahead is unclear.

It’s easy to let emotions take control during these trying times, and next thing you know, you’re blowing up a balloon meant for a birthday party into a hot air balloon — yes, lots of hot air and a balloon not meant for flying, so it pops.

This is when you and I need to stop.  Just stop.  Seriously.

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