“The Author’s Guide to Book Blog Tours” by Tiffany Shand #Excerpts


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Title: The Author’s Guide to Book Blog Tours

Author: Tiffany Shand

Genre: Nonfiction


~ Book Excerpts ~

Except 1

What is a blog tour?

A blog tour is a virtual blog tour. Instead of going to different locations and doing a book signing, you’re hosted on different blogs used by book bloggers. Blog tours are a great way to promote your book, get reviews and generate more sales.

How blog tours helped me

When I published my first novel I literally spent hundreds of pounds I couldn’t afford on two awful editors who did a lousy job with my book which left no money over for any kind of marketing. So I started searching around online for ways to market my book and I read a lot of different books about book marketing.

I became overwhelmed as there so much information out there by authors who say do this, do that. Their recommendations included spending hundreds on ads or PR packages, going to book signing events or giving away dozens of paperbacks. None of these options were financially or realistically possible for me. I started searching around for free ways to market my book. Aside from using a Kindle promo, where I made my book free for a few days and promoting on Facebook groups, the other result I had was of doing a blog tour.

I had heard about blog tours from other authors in my writing group but I wasn’t sure how they worked. So I queried another author from my group and she explained that blog tours are virtual book tours. Instead of going to bookstores and other places to do book signings, you are instead hosted on a blog where they promote your book via different kinds of posts.

Once I figured out how blog tours worked, I had a look around some different blog tour companies for the type of services they provided, but it still seemed a lot of money for my non-existent budget. So I decided to learn what I could and go down the do-it-yourself route.

Using a site called blogtour.org I started going through dozens of different blogs. This site isn’t as well indexed as other blog directory sites. I had to go through and search each blog individually.

Except 2

What are book bloggers?

Book bloggers have only been around for the past few years since the use of blogs became much more popular and website platforms became much more affordable for the everyday user.

Since the growth in popularity of blogs over the past few years, dozens of book lovers have taken to writing about their favorite books. A book blogger is someone who loves reading books and writes blog posts about it on their blog. This can include thoughts on books, excerpts, and posts about different books and reviews.

The different blogs reflect their owner’s tastes and vary in focus. Many readers will read a variety of different genres; other blogs will focus on a specific genre such as romance, fantasy, or young adult, etc.

Different blogs will have different kinds of audiences depending on what genre that blogger chooses to read. A blogger who likes to read a lot of different genres will probably have an audience who likes the same thing and chooses the type of posts they read on that blog.

Not every blogger will want to read your book, don’t ask a romance reader to read your sci-fi novel to help you promote your book. Choose a reader who enjoys your type of book. This may seem obvious but a lot of authors mass email book bloggers in any genre to try and promote their books, regardless of whether that blogger reads their book’s genre or not. There’s no point in trying to contact them if they don’t like your particular type of book, it’s just a waste of your time and theirs.

Excerpt 1

Querying book bloggers

Now you know what book bloggers are and what they do. After you’ve found some bloggers in your genre that you want to contact, it’s time to write the all-important query email. It can be good beforehand to comment and respond to some of their posts.

This is where you want to start approaching bloggers and find out what they can do for you. If you were trying to get your book published by traditional publishers and agents, you would send query letters asking them to consider your book for publication. It’s very similar when contacting bloggers as you’re asking them to consider reviewing or possibly promoting your book.

One word of warning before contacting any blogger: make sure you to check the reviewer’s particular reviewing style. Some reviewers can be quite snarky or may even post bad reviews if they don’t like a book. So as I said before it’s important to choose bloggers who like your style of book.

Can bloggers leave bad reviews? Yes, it does happen. I find you have to be thick-skinned to be an author. Don’t take reviews personally, not everyone is going to like your book. You can’t please everyone.

Now you’ve got your list of potential bloggers, start by approaching the first blogger on your list. It’s a good idea to always check their review policy again before you email anyone as review policies often get changed, especially if the blogger decides they are no longer taking submissions. Read through the page again and see how to contact them. Some bloggers have a contact form on their website, some will give out their email addresses or some prefer you to fill out forms such as Google forms.

Some review policies will state what kind of timeframe they have to review your book. Some bloggers may have a waiting list several months long. I have even seen blogs that have a waiting list of up to a year or two. So take that into consideration before contacting them if you want your book to be reviewed quickly. Remember it’s their blog and they make the rules.

You’ve put a lot of time and effort into writing your book and sent it out there into the world. Now it’s time to start marketing it – but you don’t know where to begin. That’s where book blog tours come in. Blog tours are a great way to market your book and find readers at the same time.

In this short eBook, you’ll learn what the benefits of blog tours, how to find tour hosts and organize your very own book blog tour.


~ Author Bio ~

Tiffany ShandTiffany Shand started writing short stories when she was a child. She has always done writing in one form or another and started writing novels in her early teens.

Tiffany loves to read books and discovered her love for fantasy and paranormal romance.  She writes both non-fiction and fiction and love helping writers to build their author platforms.

After doing a creative writing course in her early 20s, she is now a freelance writer and professional editor.

Tiffany lives in Essex with her two spoiled cats and one very nutty hamster.

Links:

Amazon Link (For Blog Tour Book)

Tiffany’s Website

Tiffany’s blog

Facebook

Twitter

Goodreads

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“The Author’s Guide to Book Blog Tours” by Tiffany Shand #BlogTour


Authors Guide Banner

Authors Guide cover

Title: The Author’s Guide to Book Blog Tours

Author: Tiffany Shand

Genre: Nonfiction

You’ve put a lot of time and effort into writing your book and sent it out there into the world. Now it’s time to start marketing it – but you don’t know where to begin. That’s where book blog tours come in. Blog tours are a great way to market your book and find readers at the same time.

In this short eBook, you’ll learn what the benefits of blog tours, how to find tour hosts and organise your very own book blog tour.

~ Author Bio ~

Tiffany ShandTiffany Shand started writing short stories when she was a child. She has always done writing in one form or another and started writing novels in her early teens.

Tiffany loves to read books and discovered her love for fantasy and paranormal romance.  She writes both non-fiction and fiction, and love helping writers to build their author platforms.

After doing a creative writing course in her early 20s, she is now a freelance writer and professional editor.

Tiffany lives in Essex with her two spoiled cats and one very nutty hamster.

Links:

Amazon Link (For Blog Tour Book)

Tiffany’s Website

Tiffany’s blog

Facebook

Twitter

Goodreads

“My People The Sioux” by Luther Standing Bear

99¢ at the time of posting!


“My People The Sioux”

Genre: Nonfiction/Historical/Native American

Release Date: August 14, 2017

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Born in the 1860s, the son of a Lakota chief, Standing Bear was in the first class at Carlisle Indian School, witnessed the Ghost Dance uprising from the Pine Ridge Reservation, toured Europe with Buffalo Bill’s Wild West show, and devoted his later years to the Indian rights movement of the 1920s and 1930s.

My People The Sioux remains a landmark in Native American literature, among the first books about Native Americans written from the Native American point of view.

Luther Standing Bear (December 1868 – February 20, 1939) (Óta Kté or “Plenty Kill” also known as Matȟó Nážiŋ or “Standing Bear”) was an Oglala Lakota chief notable in American history as a Native American author, educator, philosopher, and actor of the twentieth century. Standing Bear fought to preserve Lakota heritage and sovereignty and was at the forefront of a Progressive movement to change government policy toward Native Americans.

Standing Bear was one of a small group of Lakota leaders of his generation, such as Gertrude Bonnin, and Charles Eastman, who were born and raised in the oral traditions of their culture, educated in white culture, and wrote significant historical accounts of their people and history in English. Luther’s experiences in early life, the Carlisle Indian Industrial School, Wild Westing with Buffalo Bill, and life on government reservations present a unique view of a Native American during the Progressive Era in American history.

Standing Bear’s commentaries on Native American culture and wisdom educated the American public, deepened public awareness, and created popular support to change government policies toward Native American peoples. Luther Standing Bear helped create the popular twentieth-century image that Native American culture is holistic and respectful of nature; his classic commentaries appear in college-level reading lists in anthropology, literature, history, and philosophy, and constitute a legacy and treasury of Native American wisdom. My People The Sioux was first published in 1928.

“Watching the Detectives: One Woman’s Journey Through Sydney’s Criminal Underworld” by Deborah Locke

99¢ for a limited time!


“Watching the Detectives: One Woman’s Journey Through Sydney’s Criminal Underworld

Genre: Nonfiction/True Crime

Release Date: January 17, 2011

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One woman’s journey through Sydney’s criminal underworld, from rookie cop to police whistleblower. She just wanted to be a great cop and do her job well – that’s all she’d ever dreamed of. Little did she know the good guys would turn out to be every bit as menacing as the bad … In 1984, with grand plans to escape her deadbeat family, Deborah Locke graduated as a constable in the NSW Police Force. Young, blonde and pretty, she looked forward to her life as a copper. But within a year she was already being drawn into the dark circle of police corruption in Sydney’s underworld. Bribery, substance abuse and sexual harassment were commonplace – the lines between cops and crims were blurred. Having worked her way up to the rank of detective senior constable, Locke entered dangerous territory when she decided to blow the whistle on her crooked colleagues … WAtCHING tHE DEtECtIVES is the story of a gutsy young woman who stayed true to what she believed in – no matter the cost.

“Possessed: The Infamous Texas Stiletto Murder” by Kathryn Casey

$1.99 for a #LimitedTime


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“Possessed: The Infamous Texas Stiletto Murder

Genre: Nonfiction/True Crime

Release Date: September 27, 2016

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A WALKING NIGHTMARE—IN SIZE-NINE STILETTOS . . .

The officer responding to a 911 call at one of Houston’s hippest high-rises expected the worst. After all, domestic violence situations can be unpredictable. But nothing could’ve prepared him for what he found: a beautiful woman drenched in blood . . . an older man lying dead on the floor . . . and a cobalt blue suede stiletto with tufts of white hair stuck to its five-and-a-half-inch heel.

With her stunning looks, magnetic personality, and erratic behavior, Ana Trujillo had a notorious reputation on the downtown Houston scene. She spoke often of occult powers, though few knew how deeply she believed such boasts. Stefan Andersson was a gentle soul, a Swedish transplant with a good career and trusted friends, who was desperate to find someone special. Theirs is a story of obsession, madness, and tragedy. Because once Stefan fell head over heels for Ana, he was under her control—and he didn’t have a chance in hell.


Hello to Everyone:

I’m an immigrant to Texas from the upper Midwest, but I moved here in the early eighties so I consider myself a naturalized Texan. Houston is an amazing place to live, exciting and full of life. I’d recommend it to anyone.

I ventured into true crime writing purely by accident. I was working at Houston City Magazine in the eighties when a fascinating murder took place in the Big Thicket, the wide expanse of pine forests that meld Texas and Louisiana. My editor suggested I cover the case. I did and, from that point on, I was hooked. I’ve never looked back.

Since then, I’ve written seven true crime books: “A Warrant to Kill,” is on Houston’s Kent McGowen case, that of a murderous deputy and the woman he terrorized. Next came “She Wanted It All,” on Austin’s incredible Celeste Beard case. It’s hard to beat that one for twists and turns!

2007 introduced “Die My Love.” It’s an account of the Piper Rountree case, that of a Houston attorney and her professor ex-husband, Fred Jablin. The book is a fascinating, in-depth look at a train-wreck marriage that ended in a tragic murder.

June 2008 debuted “A Descent into Hell,” on Austin’s bizarre Colton Pitonyak case. Then, that November, “Evil Beside Her,” a re-release of “The Rapist’s Wife,” my first book, with a new title, cover, photos and an update. In 2010, “Shattered” hit bookstores, an account of the tragic case of Belinda Temple, a young mother murdered by her football star husband. And in 2012 the true crime book was “Deadly Little Secrets,” on the sensational Matt Baker case out of Waco.

My foray into fiction began in 2009 with the birth of a mystery series featuring Texas Ranger Sarah Armstrong, a single mom, investigator, and profiler. The series started with “Singularity,” followed by “Blood Lines,” and “The Killing Storm.” All the books have garnered stellar reviews, and the third was named a best book of 2010 by Library Journal.

There’s been little publicity for any of my work, so it’s all word-of-mouth. Yet that’s carried “A Warrant to Kill” into a ninth printing and “She Wanted It All” into a seventh. “The Killing Storm” was only out for a few months when it went into a third printing. Truly remarkable!

The credit goes to all of you who read the books and recommend them to friends and family. Keep up the good work! Spread the word! It’s appreciated!

I’m not sure how often I’ll check in here, but you can always peruse my Website: kathryncasey.com, to keep abreast of upcoming events and new books. While you’re on the site, be sure to sign up for my newsletter. And email me at kc@kathryncasey.com. I’ll look forward to it!

“My People, the Amish: The True Story of an Amish Father and Son” by Joe Keim

#FREE at time of posting!


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“My People, the Amish: The True Story of an Amish Father and Son

Genre: Nonfiction/Biography & Memoirs

Release Date: June 1, 2017

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In My People, the Amish, Joe Keim paints a detailed picture of life behind the bonnets and buggies. More than a biography, this is an honest look at the heart-warming traditions that mingle with the deep-rooted legalism of the Amish community in Ashland, Ohio.

Born, raised, and baptized in an Old Order Amish church, from childhood Joe Keim was taught that if he didn’t follow the twenty-two-page ordinance letter that governed his community, there was no way he could get to heaven. What started as a path of rebellion led Joe and his wife Esther to a caring group of Englisher Christians who would love them like family and show them how to live out their new found faith in Jesus Christ.

Nine months after their traditional Amish wedding, Joe and Esther left family and friends forever to live openly for Christ, and endured shunning and excommunication with bold faith. Since then, the Lord has brought many former Amish people to Joe and Esther for help. Because of their passion for the Amish people and with the support of fellow believers, they have brought biblical truth to thousands of Amish through the ministry they founded in 2000, Mission to Amish People (MAP).


About the Author
Joe Keim was born and raised in Ashland, Ohio. He married Esther Keim in 1986 and they left the Old Order Amish community in 1987. They have two grown children, Jonathan and Rachel. In 2001, Joe left his job as a tool and die maker for full-time ministry. The Keims travel all over the US, speaking in churches, as well as to hospital staff, to law enforcement, and at colleges, helping people understand how to communicate with the Amish.

Through personal witness, home Bible studies, home prayer meetings, the Bible Club, The Amish Voice, and the Audio Ministry, the Keims want to see every Amish person hear the clear message of salvation. MAP offers counseling and protection to those who are victims of sexual, mental, and physical abuse. The ministry also provides help with needs such as getting a GED, obtaining a birth certificate, and finding a job. Through the Bible Club alone, they have seen more than 2,500 Amish make commitments for Christ.

” Crooked: Outwitting the Back Pain Industry and Getting on the Road to Recovery” by Cathryn Jakobson Ramin #Spotlight

by Cathryn Jakobson Ramin

Genre: Nonfiction/Medical

Release Date: May 9, 2017

The acclaimed author of Carved in Sand—a veteran investigative journalist who endured persistent back pain for decades—delivers the definitive book on the subject: an essential examination of all facets of the back pain industry, exploring what works, what doesn’t, what may cause harm, and how to get on the road to recovery.

In her effort to manage her chronic back pain, investigative reporter Cathryn Jakobson Ramin spent years and a small fortune on a panoply of treatments. But her discomfort only intensified, leaving her feeling frustrated and perplexed. As she searched for better solutions, she exposed a much bigger problem. Costing roughly $100 billion a year, spine medicine—often ineffective and sometimes harmful —exemplified the worst aspects of the U.S. health care system.

The result of six years of intensive investigation, Crooked offers a startling look at the poorly identified risks of spine medicine, and provides practical advice and solutions. Ramin interviewed scores of spine surgeons, pain management doctors, physical medicine and rehabilitation physicians, exercise physiologists, physical therapists, chiropractors, specialized bodywork practitioners. She met with many patients whose pain and desperation led them to make life-altering decisions, and with others who triumphed over their limitations.

The result is a brilliant and comprehensive book that is not only important but essential to millions of back pain sufferers, and all types of health care professionals. Ramin shatters assumptions about surgery, chiropractic methods, physical therapy, spinal injections and painkillers, and addresses evidence-based rehabilitation options—showing, in detail, how to avoid therapeutic dead ends, while saving money, time, and considerable anguish. With Crooked, she reveals what it takes to outwit the back pain industry and get on the road to recovery.

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